0471415723 SHOW MOOCHABLE + ? RELATED SEARCHES > ADVANCED SEARCH > HIDE COVERS - ASIN Title: Strategic Marketing Management, 6th Edition (Strategic Market Management) Author: David A. Aaker Description: Product Description Focuses on the need to analyze the external environment and the competitive marketplace to make strategic market selections and competitive positioning decisions. The most complete, syste... (more) Available: No copies available WISHLIST ADD + SAVE FOR LATER + AMAZON > RECOMMEND > DETAIL > Search BookMooch for a book: SEARCH BOOKMOOCH > Search Amazon for a book: amazon.co.uk amazon.de amazon.es amazon.fr amazon.it amazon.cn SEARCH AMAZON >