0415783135 SHOW MOOCHABLE + ? RELATED SEARCHES > ADVANCED SEARCH > HIDE COVERS - ASIN Title: Consumer Brand Relationships: Theory and Practice Author: Susan Fournier Description: Product Description The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they... (more) Wishlists: This book is on several wishlists: WebsterViennaLibrary (Austria). Available: No copies available WISHLIST ADD + SAVE FOR LATER + AMAZON > RECOMMEND > DETAIL > Search BookMooch for a book: SEARCH BOOKMOOCH > Search Amazon for a book: amazon.co.uk amazon.de amazon.es amazon.fr amazon.it amazon.cn SEARCH AMAZON >