Product Description
Starting your own magazine is expensive and time consuming. If you don't have the right information before you begin, you risk becoming one of the 95% of new magazines that fail before their fifth anniversary. It doesn't have to be that way. Now, the information that might save your business is available to you in this magazine publishing guidebook. "How Not to Start a Magazine" is a summation of everything the author learned as an independent publisher. It was written so that you can avoid making the common mistakes made by many new publishers. And avoiding those mistakes could be the key to your success. In this book, you will learn: - Why new magazines fail
- What supplies you absolutely must have to get started
- How to find freelance writers
- How to budget your printing expenses
- How to take advantage of inexpensive marketing tools
- How to price your advertising
- Where to find distributors
- How to accept credit cards
- Where to get your subscribers
- How much all of this will cost you
- And more You can be one of the 5 percent, one of the elite few who launch a magazine and succeed. All you need is the right information, so you can make the right decisions.
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