Matt Haig : Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time
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Author:
Matt Haig
Title:
Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time
Moochable copies:
No copies available
Topics:
Advertising
Balanced Scorecard
Brands & Corporate Identity
Budgeting & Finance
Business & Finance
Business Process Reengineering
Business, Finance & Law
Call Centre Management
Change Management
Communication Studies
Distribution
Human Resources
Industries
Information Management
Knowledge Management
Management
Management Accounting
Management Science
Management Skills
Media & Communication Industries
Office Management
Operational Research
Organisational Theory & Behaviour
Press & Journalism
Product Management
Production & Quality Control
Project Management
Purchasing & Supply
Quality Assurance & Total Quality Management
Radio
Sales & Marketing
Sales & Marketing Management
Six Sigma
Social Sciences
Society, Politics & Philosophy
Sports & Entertainment
Strategy
Television
University Textbooks
>
Published in:
English
Binding:
Paperback
Pages:
272
Date:
2005-08-03
ISBN:
0749444339
Publisher:
Kogan page
Weight:
0.84 pounds
Size:
0.74 x 5.5 x 8.38 inches
Edition:
1
Wishlists:
4
Gillian (United Kingdom)
John Alwyine-Mosely (United Kingdom)
Kim Miller (USA: PA)
Mutch (USA: CA)
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http://bookmooch.com/0749444339
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