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Attila Bruni : Gender and Entrepreneurship: An Ethnographic Approach (Routledge Studies in Management, Organizations and Society)
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Author: Attila Bruni
Title: Gender and Entrepreneurship: An Ethnographic Approach (Routledge Studies in Management, Organizations and Society)
Moochable copies: No copies available
Topics:
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Published in: English
Binding: Hardcover
Pages: 240
Date: 2005-01-21
ISBN: 0415352282
Publisher: Routledge
Weight: 1.0 pounds
Size: 6.26 x 0.71 x 9.37 inches
Amazon prices:
$45.80used
$114.88new
$122.30Amazon
Wishlists:
1WebsterViennaLibrary (Austria).
Description: Product Description
Entrepreneurship can be read as a cultural and economic phenomenon. In recent times, gender has become an increasing influence on entrepreneurship. This groundbreaking new study considers both gender and entrepreneurship as symbolic forms, looking at their diverse patterns and social representation. Presenting an ethnographic study of the gender structuring of entrepreneurship, this work employs three strategies:
A critical survey of gender studies which argues that entrepreneurship is a cultural model of masculinity that obstructs the expression of other models;
'Reflexive' ethnographic observation conducted in five small firms which describes how business cultures are 'gendered' and how gender is the product of a social practice;
An analysis of how discursive and narrative practices in business cultures constitute gender and entrepreneurship.
URL: http://bookmooch.com/0415352282
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